People Are Losing Their Minds Over Coles' "Piss Weak" Plastic Bag Backflip

"Coles has caved to the whingers"

Supermarket giant Coles has announced an embarrassing backdown on its plans to make customers pay for plastic bags, and predictably, people have just gone absolutely wild over it.

Both Coles and Woolworths have stopped providing free single-use plastic bags in recent months, after new legislation banning such bags came into effect in several Australian states.

Many quickly criticised the retailers for the decision, as well opposing the thicker replacement reusable bags which are being sold for a small fee. A Woolworths employee was even assaulted by a customer angry at the changes.

Just as quickly, Coles began giving out the sturdier bags for free to help people adjust to what is definitely a very major inconvenience and not at all an over-reaction from people opposed to even the tiniest change.

Way to be mature and do your bit to make a very small change to help fix the environment, you guys!

On Wednesday, the day Coles was due to stop its free giveaway, the supermarket said it would be providing the reusable bags for free for the foreseeable future -- deftly managing to annoy both those supportive of the bag ban, as well as those who opposed the thicker bags and wanted a return to the thin single-use bags.

Honestly it's just a real mess.

Other big businesses like McDonalds and Starbucks have also announced plans to reduce their plastic use in Australia, but the supermarket giants have born the brunt of disproportionate anger at a small change to make the world a better place.

First they were slammed for changing it in the first place; then for giving out the bags free for a while; now, it seems they have managed the rare feat of pissing off pretty much everyone with a weak compromise solution.

"Can I please have a refund for all the $2 and $1 bags I bought in preparation.... would not have bought them if the bags were going to be free," one person commented on Ten News' Facebook page.

"Coles you should have stuck through it and eventually it would have subsided. Instead this will make things worse for the environment," said another.

Another man said simply "piss weak Coles".

Let's not forget the reason these changes are being brought in  -- pollution and garbage, which mean that by 2050, there will be more plastic in the ocean than fish.

A Coles spokeswoman said when the ban on single-use plastic bags came in, some customers said they needed more time to transition to reusable bags.

"We've been delighted to see customers grow more accustomed to bringing their reusable bags from home so they are relying less on complimentary bags at the checkout," she said in a statement.

"Many customers bringing bags from home are still finding themselves short a bag or two so we are offering complimentary reusable Better Bags to help them complete their shopping."

Over on Ten News' Facebook page, one man said "Coles does not give their customers a lot of credit do they ? More time ? Time is running out for the planet."

"It’s not rocket science I’ve been taking my recycle bags for 10 years! Just keep them in your car!" another said.

With AAP.